Researchers have developed a new method for training people to be creative, one that shows promise of succeeding far better than current ways of sparking innovation.
This new method, based on narrative theory, helps people be creative in the way children and artists are: By making up stories that imagine alternative worlds, shift perspective and generate unexpected actions.
The narrative method works by recognizing that we’re all creative, said Angus Fletcher, who developed the method and is a professor of English and a member of The Ohio State University’s (OSU) Project Narrative.
“We as a society radically undervalue the creativity of kids and many others because we are obsessed with the idea that some people are more creative than others,” Fletcher said.
“But the reality is that we’re just not training creativity in the right way.”